Saturday, October 25, 2008

Public market research from YouGov!

MARKET RESEARCH
Here is YouGov's July research into UK public attitudes to giving. Bottom line, 21% of UK adults reckon charities are on their list for cutting expenditure. Weird bit is that the methods for giving to charity are all stuff like using charity credit card, sponsoring an event - nothing about regular giving and donations.

Sean Triner

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